Wednesday, 30 October 2013

The Best Positions for Your YouTube Annotations

Earlier we talked about YouTube annotations, how to add them to video and about types of YouTube annotations.

Annotations allow you to hold a dialog with your viewers by encouraging them to take an action while they're watching a video. When used correctly, annotations can improve engagement, viewership, and help you grow your audience.

However, incorrect usage of annotations can be distracting, which may ultimately turn viewers away.

Position: If possible, position your annotations on the borders of the video and away from the center of the video. The image below shows the best positioning for your annotations.

positions for youtube annotations

The best locations to put your annotations are the top corners of the video area (see positions 1 and 3 in the image above). Annotations can also be placed on the top and side borders of the video (see positions 2, 4 and 6).

The center area of the video (see position 5) is best left without annotations to avoid obscuring the video.

Placing annotations at the bottom of the video (see position 7) is also not recommended as annotations here may be hidden by closed-captioning (subtitles) and ads.


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