Tuesday, 28 January 2014

How to Get More Pinterest Followers ~ Part 3

#9: Contribute to Others’ Boards

A quick way to attract followers is to contribute to popular group boards that already have a lot of followers. When you contribute quality pins to these boards, their followers become your followers, too—if they like your pins.
Look for popular group boards and spend some time forming a relationship with the board owner or other contributors, then ask them to invite you to the board.
contribute to popular boards
Contributing to popular boards can also attract followers.
An example is Ashley Rose of Sugar & Cloth who contributes to the board#LetsCelebrate Pin Party which has close to a quarter of a million followers. Exposing her pins to all of these followers should help convert some of them into her own.

#10: Follow Others

Look for people with similar interests, follow them and a fraction of them will follow you back. Continue to follow the ones who follow you back and unfollow the ones who don’t. Repeat the process.
Here’s how you follow others:
  • In the Pinterest search bar, type in a keyword related to your field. This will give you a list of pinners, boards and pins that contain your keyword.
    follow other pinners or boards
    Follow other pinners or boards.
  • Then choose what you plan to follow—other pinners or boards.
  • After you make your choice, in the list that appears, begin following people/boards who share pins similar to what you share.
  • Follow about 100-300 people a day and then wait a few days. Then check to see who has followed you and continue following the ones who have followed you back and unfollow the ones who haven’t.
If you follow this procedure, you’ll be able to gradually build up a lot of followers. To make sure you only get followers who’ll be likely to interact with your pins—only follow people who have similar interests.

#11: Run Contests

There are two ways to gain followers when you run a Pinterest contest. You can either base entry in the contest upon following you or you can use a tool like Rafflecopter to give away a few extra entries for those who follow you.
gain followers for contest
To gain followers, make following your account an obligatory part of your contest.
An example is the Pin Win Spin! Pinterest contest by Angie’s List, where one of the requirements for taking part in the contest is to follow Angie’s List.

#12: Keep Your Followers Happy

It’s not just about getting followers, it’s also about keeping them happy. Make the extra effort to keep your followers satisfied so they’ll continue following you instead of leaving you.
Here are a couple of ways to keep followers happy:
  • Don’t share everything at once: Instead of clouding your followers’ feeds with your pins all at once, time your pins to go out at regular intervals. You can easily do this by using a scheduling tool like Curalate.
  • Stick to one topic per board: One way to lose your board followers quickly is to share irrelevant pins to your boards. It’s okay to share lots of different topics on different boards, but make sure you stick to one topic per board to keep your followers happy and get them craving more.
Over to You
Using some or all of these tips can help you get more Pinterest followers and increase engagement. More followers will lead to an extended reach, broader visibility for your brand and a greater return on investment (ROI).
What do you think? Are there any other ways to get more Pinterest followers? Would you like to share any other Pinterest marketing tips with us? Please leave your comments below.


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